Fayth  Guzman

Fayth Guzman


License #: DRE #02091506


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Don’t Be That Person With Email Marketing

USA Real Estate News-RISMedia - Fri, 2022-04-29 04:05

Good agents know that it’s essential to connect with their audience, keep them engaged, and provide helpful content that resonates. Great agents actively nurture their sphere of influence through email marketing. There are definite dos and don’ts for email newsletters. It’s frustrating to put time and effort into an email blast that goes unopened.

The Great Resignation Isn’t a Threat for Top Real Estate Brands

USA Real Estate News-RISMedia - Fri, 2022-04-29 04:03

In a time when the Great Resignation has posed a threat to many American workplaces, and competition for exceptional agent talent is substantial, the real estate industry may not be experiencing an exodus of current sales agents, according to Coldwell Banker Real Estate’s, annual agent priorities report.

Annual Study Updates Best States for Middle Class

USA Real Estate News-RISMedia - Fri, 2022-04-29 04:02

While the middle class, generally characterized as households that earn approximately two-thirds to two times the median national income, historically has been the largest economic group in the U.S. and currently remains so, its numbers have steadily declined year-over-year, a new report is discussing.

Still, some parts of the U.S. are better suited to this socio-economic group than others, and a new study out by SmartAsset takes a look at data on metrics related to income, jobs and homeownership to find the best states for the middle class.

Mortgage Application Payments Jumped 5% in March

USA Real Estate News-RISMedia - Fri, 2022-04-29 04:01

Increasing mortgage rates led to a decline in homebuyer affordability in March, with the national median payment applied for by applicants rising 5.0% to $1,736 from $1,653 in February, according to the Mortgage Bankers Association’s (MBA) new Purchase Applications Payment Index (PAPI), which measures how new monthly mortgage payments vary across time—relative to income—using data from MBA’s Weekly Applications Survey (WAS).

Position yourself as knowledge broker for your clients: 2 solid methods

USA Real Estate News-Inman - Fri, 2022-04-29 04:00
Realtors create challenges for themselves when they fail to learn about their local market. Tom Toole explains how mining local data can make a difference in the way you serve your clients.
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